Great example- Improv Everywhere
March 26, 2008
Improv Everywhere is an organization that creates “scenes of chaos and joy” in public places to raise awareness about a cause. They have been posting their initiatives on YouTube. This is a great example of how an organization can take a cause and what they do and show it to the public furthermore increasing even more awareness. Plus the interactivity of the medium allows comments which spurs new ideas and becomes an evaluation of their work in relation to their objective.
Take a look.
Here is one of their most recent on YouTube: http://www.youtube.com/watch?v=dkYZ6rbPU2M
(You can find more on YouTube too.)
Their Web site: http://improveverywhere.com/


